SEO - What is SEO and how it can help your website?
SEO stands for Search Engine Optimisation or in simpler terms the process of improving your rankings with search engines in order to reach a larger audience and get more customers to your website.
SEO will also aim to improve the User Experience on your website in order for users to easily reach the content or product they require from your website.
Here at KM2Digital we can help improve your website and its ranking by incorporating SEO practices. Contact us today to find out more.
What SEO encompasses?
SEO processes aim to improve the content, structure, and overall user experience on your website. SEO services and techniques encompass an extensive range of tactics such as content creation, link building, and technical audits and improvements.
Some of the SEO tactics used in 2022
In our list below we will highlight some of the areas SEOs focus on when improving your website and its ranking in Search Engines. We will also highlight the area of E.A.T. (Expertise, Authority, and Trust) or user experience that each aims to improve.
Content Creation
The creation and optimization of targeted content for your business and industry.
Helps improve your Expertise and Authority.
Improve User Experience
Focus on the improvement of your website structure and layout for ease of use.
Helps improve User retention and Page experience.
Link Building
The process of building high quality links from other domains.
Helps improve your authority.